Global brewing giant Heineken has announced plans to lay off about 6,000 employees worldwide as shrinking beer demand and rising costs continue to pressure the industry.
The company said the job cuts form part of a broader cost-saving and restructuring programme aimed at improving efficiency and protecting profitability amid changing consumer habits. Beer consumption has slowed in several key markets as inflation, higher living costs and shifting preferences push consumers toward cheaper or alternative drinks.
Heineken noted that the layoffs would affect operations across multiple regions and departments, though the company said it would engage with workers’ representatives and local authorities where required.
The brewer added that while demand has weakened, it remains focused on long-term growth through premium brands, innovation and expansion in emerging markets, even as it adjusts its workforce to current market realities.
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